We’re back! After a long holiday hiatus, with deal making slowing, but far from stopping, this edition will catch you up on what you may have missed over the holidays.

Mavely🤳, the leading Everyday Influencer Platform, was acquired by Later 🤳, a global influencer marketing platform, for $250M.

The acq. extends Later’s capabilities deeper into the purchase funnel, enabling end-to-end creator-driven marketing from awareness to conversion

🥇 1st acquisition during Summit Partner’s hold period

Best Version Media 📺️, a leading provider of highly localized, multi-channel advertising solutions for SMBs, was acquired by H.I.G Capital.

H.I.G. made the investment given the compelling opportunity to invest in a company with a long history of serving neighborhoods and communities.

Social Seeder 🪴, an employee advocacy and communication platform focused on building connections and foster engagement with an organization, was acquired by Ambassify 🧑‍🦰, also a provider of an employee advocacy platform.

Create. 🖌️, a leading strategic digital communications firm based in the Middle East, was acquired by Stagwell 🤗, a leading challenger agency hold co.

The acq. enhances Stagwell’s Middle East presence and digital transformation capabilities, integrating the agency into the Code and Theory Network

NextGenAI Affiliates Network 🤖, a provider of AI-driven marketing software and robotic process automation capabilities, was acquired by Coeptis Therapeutics 💊, a biopharmaceutical company specializing in innovative cell therapy platforms.

If you’re just as confused as me, the acq. is meant to build out Coeptis’ technology arm, designed to empower marketers to process vast amounts of data, optimize campaigns, enhance customer engagement, and streamline operations—crucial elements in the highly regulated sectors of biotech, pharmaceutical, and multi-level marketing (MLM) industries

Loupe Art 🖼️, a leading visual art streaming service on Smart TVs and Digital Signage, was acquired by Stingray 🦈, an industry leader in music and video content distribution, business services, and advertising solutions.

promoPers 📣, a Swiss agency specializing in retail, sales, personnel and channel marketing, was acquired by 1SP Agency 🎱, a Hamburg-based international marketing agency, which specializes in consumer electronics, gaming and technology.

The acq. further expands 1SP’s service portfolio, which includes PR, creator marketing, social media, AR/VR solutions, retail and channel marketing

UproarPR 📣 ,an award-winning public relations firm, was acquired by Moburst 🤳, the leading mobile-first digital marketing agency.

The acq. This strengthens Moburst’s capabilities, offering a more comprehensive suite of services to its clients worldwide

Vidello 📹️, a London-based video hosting and marketing suite provider offering tools such including CreateStudio, PhotoVibrance, Twinkle, and its flagship Vidello video hosting platform, was acquired Banzai 🦘, a leading marketing technology company, for $7M.

Unicepta 📈 , the leading global media monitoring and analytics platform, was acquired by Stagwell 🤗, a leading challenger agency hold co.

Woomio 🤳 , a leading Northern European influencer marketing platform, was acquired by Kolsquare 🤳, also an influencer marketing platform.

The acq. strengthens Kolsquare’s position as Europe’s leading influencer marketing platform

Rembrand 📱, the leading innovator in In-Scene Media and Virtual Product Placement technology, raised a $23M Series A led by super{set}, with participation from The Trade Desk, Naver D2SF, Omega Venture Partners plus existing investors such as BOLD, the corporate venture capital fund of L’Oréal; Greycroft and others.

The round puts the Company’s post-money valuation at $81M.

Yield Lift⬆️, a leading provider of revenue optimization solutions for digital publishers, raised an undisclosed amount from Strategic Edge Ventures.

This investment will fuel the accelerated development of Yield Lift's Publisher Exchange SaaS product and enhance its core platform with advanced AI features and functionalities.