THE RERUN (Edition 01.)

Marketing Tech. + Marketing Services

Foreword 📰 

So why a (another) newsletter?

As advisors, we have the privilege of being in the flow of information. It’s our job to stay up to date on what is driving a sector forward (or what’s holding it back), where valuations are today (and where they are going), who is active (and who is not), and who wants what (or more importantly - who NEEDS what).

It’s great information for us to help do our jobs better. More importantly, we know it’s great information to help founders keep moving their business forward. Everything we do at Clearpact is focused on transparency and we saw an opportunity to further that promise by sharing access to the most crucial resource: information.

Let’s be clear. Banks have been putting out updates similar to this forever. But, there are problems with the legacy practices:

  • Infrequent.

  • Gatekept info.

  • Bland.

Like everything we do at Clearpact, we thought there was a way to do things a little differently. We’ll be publishing an update every Monday covering all the transactions we’ve seen over the prior week (hence rerun) with the data points you want and need (as available 😄) in a way that is easy and fun to digest.

We expect this newsletter to evolve over time, bringing along new members to our growing Clearpact community in the pursuit of spreading the wealth of information.

Jack Marsh

M&A.

LeapPoint 🐸, a digital advisory firm improving orchestration and performance across the marketing lifecycle, was acquired by Omnicom (specifically Omnicom Precision Marketing Group)🤝, a leading provider of data-inspired, creative marketing and sales solutions.

Donut Digital 🍩, a performance + creative media shop, was acquired by New Engen 📰, the growth-obsessed digital marketing agency.

Kamino Retail 🏬, a retail media monetization platform, was acquired by Equativ 🫙, the digital marketplace for advertisers.

Backed By:

Bridgepoint

Sincro ⭕️, a digital marketing provider for car dealerships, was acquired by DealerOn 🚗, a web development and digital marketing services provider.

Backed By:

NexPhase Capital  

Sold From:

Ansira  

WePlay 🛝, a performance-driven sports marketing agency, was acquired by rEvolution 🛞, a sports sponsorship and marketing services provider.

Funworks 💯, a creative agency (that incorporates improv and sketch comedy into its process), was acquired by Barrett Hofherr 😃, a full-service, creative award-winning advertising agency.

Techonomy 🔖, a full-service digital agency, was acquired by The Relevance Group 🆕, a specialized provider of data management and analytics solutions for marketing and sales.


🔥 2nd acquisition in Sept.

Bobit 💪, a digital marketing & data solutions provider for fleet, auto, public safety, and health, was acquired by individual Colin Sutherland 👨, an industry vet.

Sold From:

Gemspring Capital  

Bros. Agency 👍️, a sports marketing agency, was acquired by Australia.GAD 🟢, an independent communications agency.

Subrosa Digital 📱, a growth marketing agency, was acquired by Navio Networks📺️, a multi-channel distributor of 24/7 CTV linear streaming FAST channels across platforms and apps.

Growth + Venture.

Two Circles ⭕️, a data-driven sports marketing agency, received investment from Bolt Ventures 🤑, David Blitzer’s VC venture, & Otro Capital 🏈, an investment firm focused on ports, media, gaming, & entertainment.

This investment builds on Charterhouse Capital Partners 💹acquisition of Two Circles back in January, which fetched an est. $315M.

The Looma Project 📹️, an in-store digital media platform, raised $10M from YETI Capital ❄️(yes, that YETI… they have a fund) and other undisclosed investors.

Quorum 🌎️, a location-based advertising optimization platform, raised $2M in seed funding from Crush Ventures🥤& Dudley Fund 🗽, among other undisclosed investors.

AdOnMo 📺️, a digital out-of-home (DOOH) advertising network, raised $25M from Rigel Capital 🪷 and other undisclosed investors, putting the cos. post-valuation at $132M.

Bazr 💰️, a social commerce platform combining live streaming and influencer marketing, raised an undisclosed sum from Valiant Asset Management 💵.

Kleecks 🛣️, a SaaS platform for optimizing website performance and maximizing customer engagement, raised $7M from BlackSheep & Axon.

Voyado 🫰, an AI-powered customer experience platform for retail brands, raised an undisclosed sum from eEquity 💸.

Our “No Pride in Authorship” Clause.

Community. Community. Community.

It’s what we’re all about here at Clearpact. Did we miss any notable transactions you came across over the past week. If so, let us know!

In what we call our “forgotten, but not gone” segment, we’ll include any deals that have been crowdsourced from the Pact community and a shoutout for our watchful eyes.